Looking at SEO from a technical perspective is nothing new, but the content side of SEO is often overlooked. Don’t get us wrong, getting everything in order on the technical side is important, which is why we have coders and developers on hand to help with those bits. However, there is so much you can do on a content level to increase your web traffic and get you ranking higher, that if you are not considering content SEO as part of your online marketing strategy, you are definitely missing out!
Content SEO inspects all of the written and structural elements of your site to ensure that all of your menus and web copy are optimized for the results you want. Don't know your SEO title from your meta description? Not sure how to optimise H tags and alt tags? Confused by keyword densities? Well, that's what we're here for!
Simple processes like updates and edits to your web copy, on-page SEO, and keywords can improve your ranking and enhance the overall user experience. But content SEO should really be a permanent consideration in your online marketing strategy.
We will analyze your site structure, keyword strategy, and web copy in order to make recommendations for improvements.
We will inform you of any errors that are affecting your website’s performance.
We will ensure that your web copy is expertly written for both keyword optimization and user experience, and that your spelling and grammar is fully in check too. Remember it’s not just your customers who will judge you on this...Google will too!
We will put together an action plan on how to improve your site’s performance by using tools to inspect your SEO on a more technical level.
We will draft a development plan for your website going forward, including updates and the addition of new pages/sections to keep you ranking.